Digital Fundraising Talk #03

Peer-2-Peer Fundraising at Swiss Red Cross

I had a very interesting visit at the Swiss Red Cross last week for our Digital Fundraising Talk #03 about Peer-2-Peer Fundraising.

We wanted to know what makes a successful “Peer-2-Peer” campaign and how you can best lead your supporters to raise a maximum of donations for your organization.

We hope that you enjoy the discussion with Mischa Rychener und Roger Biedermann and take away useful insights into successful “Peer-to-Peer” Fundraising.

About This Author

Jan helps organisations to reach their fundraising goals, focusing on major gifts and digital fundraising. He has worked as project manager with Swissfundraising, the Swiss fundraising association, and is now community manager at RaiseNow. In 2012 he co-founded the Major Giving Institute, offering a qualification programme for major gift fundraising. Jan is author, (video-)blogger and member of the advisory board at the German Fundraising Association.

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